Coordinating student communications using a collaborative and data-driven approach
| The Student Success Innovations communications team helps ASU coordinate student outreach that is strategic and effective using an integrated, multilevel approach. This allows ASU to communicate with its Charter at the forefront: to be inclusive and thoughtful in its messaging across units, measuring success by whom it includes and how its students succeed. | Say goodbye to email as the university’s primary source of student engagement. Raised in a mobile era, today’s students expect personalized, timely, actionable communications…and that’s what ASU wants to deliver. | SSI has developed a communications calendar to showcase centrally planned student outreach efforts, allowing ASU units to coordinate messages more effectively and utilize resources efficiently. This includes Marketing Cloud emails, Sunny chatbot texts, ASU Mobile App push notifications, Advisor Portal campaigns and more from central university offices. |
